Reducing consumption is a fundamental principle in the fight against waste, landfill, use of fossil fuels and the resulting release of greenhouse gases in the form of methane and CO2.
The objective is to strive for a continual reduction in the size of our individual & collective carbon footprints.
If a product can be used again, either for its original purpose or for something different, then its useful life has been extended.
Most products that have reached the end of their useful life can be recycled. These products provide the raw materials for recycling facilities and without a constant source of waste materials recycling is impossible.
There are sustainable alternatives for many everyday consumer goods. Without demand for these products a key element supporting sustainability is missing.